Blog | US Bulk Mail

RGB vs CMYK

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Do You Know What An INDICIA Is?

Indicia (pronounced in-dee-shuh) Indicia is an imprint on each mail piece that indicates prepaid postage. A postal Indicia replaces a...

Audience and Content of Message- Which is Most Important and Most Successful?

Q: Is the audience or the content of the message more important in your mailer? A: The audience and the list you choose is EVERYTHING....

Target Generations- What do THEY Prefer?

Before creating your direct mail campaign, you must distinguish who you're marketing to, what they prefer, and what the goal of your...